In this podcast, Calum Lavery is joined by Neil Carden, CEO of Forth Point, and Ian Laing, Solicitor at Lombardi Associates, to discuss the use of data in elite sport.

Topics discussed during this podcast include:

  • How is data used by elite sports teams and athletes?
  • How do football clubs approach and use data within the industry?
  • What can football clubs learn from other industries to use data to their advantage?
  • Who owns athlete performance data?
  • How valuable is data collection for commercial purposes?

If you have any questions on any of the topics discussed during this podcast, please do not hesitate to contact us.

This podcast is also available on iTunes, Spotify and Google Podcasts.